Sometimes to get noticed in the creative world you have to bite the bullet and take spec work (pitching or producing work that you may or may not get paid for). 50 years ago that meant pitching ideas to a large corporation (e.g. General Motors), and if they liked your ideas you won a multi-million dollar account.
In today’s world doing spec work is infinitely more complicated with crowdsourcing sites like 99 Designs, contests like the Doritos $1 million dollar Super Bowl commercials, and endless competition with template and stock companies that can provide entire packages for companies and individuals at affordable prices.
In this episode I discuss how to navigate the ever-changing world of spec work with post-production industry veterans Walter Biscardi and Shane Ross. Whether you are a seasoned vet figuring out how to survive in our rapidly shifting industry, or you are just breaking in and can’t figure out if spec work is worth it, we cover everything we can.
Walter Biscardi, Jr. is an accomplished video producer and storyteller serving a global clientele from his home base near Atlanta, Georgia. He founded his creatively driven company to bring quality video storytelling to all media driven projects. Corporate marketing & messaging, training & safety, original broadcast and web series, documentaries and feature films are some of the ways Walter and his team bring stories to life every day.
Shane Ross is a freelance editor residing in Los Angeles. He has cut shows for History Channel, Discovery, National Geographic, Disney and Nickelodeon. He’s an avid bicyclist, husband, and father to three amazing young ladies.
This episode was edited by Curtis Fritsch, the show notes were prepared by Jakin Rintelman, and this show is executive produced by Kanen Flowers. We are a member of the THAT STUDIO podcast network.
The music in the opening and closing of the show is courtesy of Dorian Cheah from his brilliant album ARA
Unlike doctors or lawyers, the path to having a successful career is not linear. The key is learning the proper steps to forge your own unique path.
It’s extremely common in creative industries to see job listings for free or low paid work, but how do you know if it will ultimately lead to career growth?
